If you're selling your own art, you have a leg up on other small businesses. You have a brand that you really don't have to work at, because you are the brand.

Marketing for small businesses in 2024 continue to focus on storytelling and personal connection, but also spending your time strategically. Focus on 1 or 2 platforms and your email marketing.

It can be daunting to figure out how to add a subscribe form for your email list onto your homepage. Check this blog for your specific website host and email management system to find the steps.

The head of Instagram said it himself: Instagram is not a photo-sharing app. They are focusing on short-form video in order to try to keep up with TikTok. Here’s why and what you can do about it.

In this blog, I talk about my three biggest pet peeves when it comes to Instagram’s algorithm. The problem isn’t the algorithm, it’s how you use it.